American Honda Launches Two Wholesale Parts Programs

TORRANCE, Calif., July 7, 2009 – American Honda Motor Co, Inc. is pleased to announce the launch of two new wholesale parts programs.

The “Collision Select Program”, available to both Honda and Acura dealers, is designed to help make participating dealers more competitive in the wholesale parts market. Supported by OEConnection’s CollisionLink product, participating dealers will be able to help body shops improve vehicle repair cycle time, reduce shop returns and administrative times, improve parts procurement work flow, and give shops an opportunity to use more Honda and Acura Genuine part.

American Honda’s “Bodyshop Recognition Program” is a collaborative agreement with the five main automotive refinish suppliers in the US including DuPont Performance Coatings, PPG, BASF, Sherwin-Williams, and Akzonobel to create a supporting program for Collision Select. Honda or Acura dealers participating in the Collision Select program are eligible to sponsor body shops of their choice for this program. The sponsored shops must meet certain requirements including their participation in their respective paint company’s performance enhancement program and the adoption and use of the CollisionLink product to electronically transmit parts orders to their sponsoring dealer. The CollisionLink software is available at no-charge to these body shops.

American Honda will recognize qualifying shops with a handsome recognition plaque and the shop’s contact information placed on a corporate American Honda website in a searchable database accessible by Honda and Acura owners.